At Parkim Agency, we believe that meaningful growth starts with cultural fluency. In a global landscape where creative work increasingly crosses borders, success demands more than translation — it requires deep contextual understanding, sensitivity to nuance, and a strategic approach rooted in lived experience.

Founded by Sandy Park and John Kim, Parkim is built on the dual perspective of two cities that shape global culture: Seoul and New York. We don’t just work between them — we live them. Our presence in both cities grounds us in the pulse of their creative ecosystems, from emerging subcultures and underground art scenes to the established institutions that define global design and art discourse.

This duality gives us a distinct advantage: we understand how to position ideas, brands, and people across markets without diluting their essence. We specialize in bridging the East and West through thoughtful curation, brand storytelling, and new business development tailored to each client’s long-term vision.

Whether launching an artist into a new region, building a gallery’s global presence, or crafting collectible design narratives for cross-cultural audiences, our approach is always strategic, intentional, and personal. We value clarity over noise, depth over trends, and relationships over transactions.

We’re not just connectors — we’re interpreters, curators, and strategists who understand what it means to build something meaningful across cultures. Because we’ve lived both worlds, we know how to move between them — and how to help you do the same.